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Topic: ESPN's approach to "MACtion"

Topic: ESPN's approach to "MACtion"

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SBH
General User

Member Since: 12/20/2004
Post Count: 3,842

Status: Offline

ESPN's approach to "MACtion"

Posted: 11/5/2020 9:45:59 AM

It sure seems like ESPN is suddenly portraying our league as the crazy aunt of college football. I understand the need for the dollars, but please present us as a legitimate member of the college football univeese.

AZBobcat
General User

Member Since: 9/7/2005
Location: Gilbert, AZ
Post Count: 72

Status: Offline

RE: ESPN's approach to "MACtion"

Posted: 11/5/2020 10:44:09 AM

Beats the days of Lou Holtz, who once coached in the MAC, calling us "Ohio U" the entire time and talking like the MAC had fewer scholarships than the big conferences... or the announce team spending literally the entire Ohio game talking about the OSU matchup coming Saturday

OhioBobcat
General User

Member Since: 1/20/2006
Post Count: 1,583

Status: Offline

RE: ESPN's approach to "MACtion"

Posted: 11/5/2020 2:46:37 PM

SBH wrote:

I agree with you, I picked up on that too. It was especially noticeable on the SportsCenter studio. They seem to view and portray it as a football gimmick.

Pataskala
General User

Member Since: 7/8/2010
Location: At least six feet away from anybody else
Post Count: 9,210

Status: Offline

RE: ESPN's approach to "MACtion"

Posted: 11/5/2020 5:04:15 PM

I think sometimes that the ESPN people have to justify their existence (and ESPN's) by blowing stuff out of proportion to maybe make things seem more strange than they are. It's like some of the headlines on USA Today. During last night's game the pbp guy said something about the wackiness of the MAC's opening night because five extra points had been missed in MAC games last night, among other things. If you have to point out missed extra points -- mostly by freshman kickers -- that's stretching things.

At least the MAC got all its opening night games played without cancellations due to covid. I think the B10 is the only other 1A conference to play its full first-week schedule. Saturday's Cal-Washington game has been called off, so the Pac-12 is already having problems.

We will get by.
We will get by.
We will get by.
We will survive.

Bobcat Love's Sense of Shame
General User

Member Since: 7/30/2010
Post Count: 3,430

Status: Offline

RE: ESPN's approach to "MACtion"

Posted: 11/5/2020 6:13:01 PM

SBH wrote:

They've been doing this for years. The entire #MACtion approach is essentially an in-joke about how the MAC plays bad football with no stakes (hence Wednesday games -- separate from other conferences), but that that's fun to watch because it's high scoring.

If ESPN thought there was a way to market the MAC as a legitimate member of the college football universe, the contract wouldn't be for weekday games when the legitimate members of the college football universe aren't playing.

BillyTheCat
General User

Member Since: 10/6/2012
Post Count: 9,715

Status: Offline

RE: ESPN's approach to "MACtion"

Posted: 11/5/2020 9:19:11 PM

You guys get jacked up for seven months to complain for the next five months. Need my popcorn.

Ted Thompson
Administrator

Member Since: 11/11/2004
Location: MAC Play
Post Count: 7,512

Status: Offline

RE: ESPN's approach to "MACtion"

Posted: 11/6/2020 9:55:19 AM

Per this, it is good to be on ESPN the original.

I often get asked why MAC Football plays games on weeknights in November. This note from tonight�s @SportsBusinessJournal newsletter sums it up #NationalExposure coming via ⁦@MACSports⁩ pic.twitter.com/zGjUVTMlKQ
— Jim Kahler (@SportsAdJK) November 6, 2020

Follow Ohio Football recruiting on the BobcatAttack.com football recruiting database.

UpSan Bobcat
General User

Member Since: 8/30/2005
Location: Upper Sandusky, OH
Post Count: 3,795

Status: Offline

RE: ESPN's approach to "MACtion"

Posted: 11/6/2020 10:21:33 AM

I don't care too much how it's presented. MAC football games are getting attention, and that's good.

BillyTheCat
General User

Member Since: 10/6/2012
Post Count: 9,715

Status: Offline

RE: ESPN's approach to "MACtion"

Posted: 11/6/2020 11:05:08 AM

UpSan Bobcat wrote:

I don't care too much how it's presented. MAC football games are getting attention, and that's good.

Pataskala
General User

Member Since: 7/8/2010
Location: At least six feet away from anybody else
Post Count: 9,210

Status: Offline

RE: ESPN's approach to "MACtion"

Posted: 11/6/2020 11:13:40 AM

BTW, ESPN just laid off 300 more employees, including Ivan Maisel, who has been writing for them for 18 years. Another 200 positions won't be filled.

We will get by.
We will get by.
We will get by.
We will survive.

Tymaster
General User

Member Since: 3/24/2017
Location: Chillicothe, OH
Post Count: 224

Status: Offline

RE: ESPN's approach to "MACtion"

Posted: 11/8/2020 10:00:14 AM

A couple of interesting things here.
1) The drop off in viewership from ESPN to ESPN 2 is beyond precipitous. They probably need to begin retooling the amount of channels and retool the bulk of that content to their app.
2) Their MAC promotion is fine. It gets viewers and that is something we've never had. Would you prefer we sign a deal like C-USA and be on outlets that you can't even find online? We are a fun product and we're not really a player in the CFP. It is what it is.

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